Timeline to Cashflow Online

Posted on November 30, 2004 by Tina

So i’m working with a client to launch their new program site from scratch. They already have a successful training/coaching program locally and want to take their offline success online. Great!
Then it occurs to me – what is the realistic expectation for starting a site from scratch to getting cashflow from online products? Does it [...]

WayBackMachine.org

Posted on November 22, 2004 by Tina

Hot damn this is a cool little tool.
I was thinking the other day… “I wish that I had a copy of the old CoachVille.com homepage. The original one that Thomas did”… but alas I figured it was gone into the ethers of the internet past.
Not so. Enter www.WayBackMachine.org

Q & A: Short, Personal and Expecting a Reply

Posted on November 15, 2004 by Tina

Hi Tina,
I’m wondering if I really need to have a regular newsletter to build that client funnel? I’ve had this drilled into my head from Chris Barrow and others, and saw your blog entry suggesting just publishing whenever you feel like it. So, different opinions out there and I’m hesitating – in the [...]

Q & A: What to do with my audio & video?

Posted on November 15, 2004 by Tina

Hi Tina,
I have a question. I’m working with a non-profit spiritual organization that is going from a ”brochure” site to something that will bring in revenue. They have hundreds of hours of audio and video recordings (super VHS, VHS, Beta, cassette tapes…. as well as more recent recordings in DVD and CD). What is [...]

Q & A: Tapping into my Market Online?

Posted on November 15, 2004 by Tina

Thanks for asking such a great question. Hmm…my vision is to be the Tom Peters of the nonprofit world; a provocative change catalyst for the way nonprofit leaders and organizations think about themselves and the way they impact the world. Consulting, coaching, information products, my membership website and workshops (especially virtual workshops) are some of [...]

Q & A: Key Aspects of a Profitable Online Business

Posted on November 15, 2004 by Tina

What are 3-5 key aspects of a profitable online business that distinguishes it from a want-to-be success?
All the best,
Sylvia Warren, MBA
sbcoaching@earthlink.net
Hi Sylvia,
I would say
- know who your audience is
- know where to find them (online & offline)
- know what they want (ask/survey them)
- capture their email address through your website
- build a relationship with them [...]

Instant Website Video – its about time! ;)

Posted on November 4, 2004 by Tina

Video for websites has been lurking around as the “next best thing” for a while now. But it hasnt been very easy to set up due to technology, download speeds etc (think of video files as audio files on steriods! they are just that much bigger/complicated).
This is the first easy to use system that i’ve [...]

Your website does not build relationships

Posted on November 3, 2004 by Tina

One of the key nuggets that I got from the Website Clinic with Dean Jackson last week was the purpose of a website – get your visitors email address so that you can “engage” with them and start to build a relationship.
And it clicked for me today that you can *not* actually create a relationship [...]

Audio vs. Written

Posted on November 1, 2004 by Tina

Curious on your thoughts here…
I’m working on info products for a few different clients and am playing around with whether to focus on audio products (mp3s online or CDs) or written products (eBooks, real books, etc). Or a mix of both!
Lately it seems to me that there is a bit of a trend toward audio… [...]